JLR India has introduced an Assured Buyback Program for customers purchasing select Range Rover, Defender and Discovery models in the country. The new initiative promises a guaranteed future value of up to 55 percent of the car’s ex-showroom price.Specially developed for the Indian market, the program combines a pre-determined purchase amount with enhanced financing options. Eligible customers can opt for flexible ownership while receiving a guaranteed minimum purchase amount at the end of the agreed period, subject to model eligibility, mileage limits and retailer-specific terms and conditions.According to the company, the scheme addresses one of the key concerns of luxury car buyers: resale value. By fixing a minimum price in the future at the time of purchase, customers can get greater clarity on the costs of ownership and can plan future upgrades with more confidence.Commenting on the announcement, Rajan Amba, Managing Director, JLR India, said the program is designed to give customers greater confidence by guaranteeing the future value of their vehicle. In addition to assured purchases, JLR India has also launched financing solutions that offer more flexible monthly payment options. The company says these financing plans are aimed at improving ease of ownership and making it easier for customers to upgrade to a new JLR vehicle in the future.The Assured Buyback Program is available at participating authorized JLR dealerships across India. However, the company clarifies that the insured amount, ownership, mileage limits and eligibility criteria may vary depending on the model and the retailer.Stay tuned to TOI Auto for the latest updates in the automotive sector and follow us on our social media handles on Facebook, Instagram and X.