Actor Joju George has made serious accusations against an unnamed family. Speaking during an Instagram Live session held in connection with the release of his latest film ‘Varavu’, the actor said that the leading Malayalam actor and his wife have been campaigning against him. Without naming anyone, Joju said that the campaign was a deliberate attempt to tarnish his image. He added that such practices are not limited to one person or one family in the industry.According to the actors, paid advertising has become very common in Malayalam films. However, he stopped naming each of the people he was referring to.
They claim that several players are using paid PR
During the interaction, Joju expanded his allegations by saying that several prominent people from the Malayalam film industry are using paid PR schemes. He said, “I know about it, but I’m not going to reveal names or details.”The actor’s comments came at a time when Varavu was facing various problems following his release. The film, directed by Shaji Kailas, is being criticized for its ’90s storyline and action, which many viewers consider to be outdated.
Joju George talks about the vicious campaign against ‘Varavu’
Apart from his claims about paid PR services, Joju also spoke about what he described as a malicious campaign targeting ‘Varavu’.According to him, the criticism surrounding the film is not complete. He said that he is trying to influence public opinion against the project when it is released.Directed by Shaji Kailas, ‘Varavu’ is set against the backdrop of Kerala’s high ranges. The screenplay has been written by AK Sajan, who formerly collaborated with Shaji Kailas on ‘Chinthamani Kolacase’ and ‘Red Chillies’.‘Varavu’ registers a meager opening at the box officeMeanwhile, ‘Varavu’ recorded a modest debut at the domestic box office. According to a report by Filmibeat, the film collected Rs 51 lakh in India on its opening day. According to the statistics shared on the website Cine Times X, the film sold around 10.31K tickets during its pre-booking period. On the first day of release, some 25.58K tickets were sold, taking the total ticket sales to around 35.89K.Apart from Joju George, ‘Varavu’ also stars Saniya Iyappan, Arjun Ashokan, and Murali Gopy in important roles.